Titulo | Trick Shot (Part 1) |
Agência | Wieden + Kennedy |
Campanha | Tiger Woods '08 - EA Sports |
Anunciante | Electronic Arts Inc. |
Marca | EA Sports |
Posted | Agosto 2007 |
Produto | Tiger Woods PGA Tour '08 |
Sector Empresarial | Consolas de videojogos |
Legenda | It's in the game. |
História | Shot in both live action and with game footage, this spot showcases the brand new GamerNet feature in Tiger Woods 08. A young guy challenges Tiger Woods himself to a competition who can score the most GamerNet points on a single drive, with the widest variety of trick shots (i.e. off a tree, cart path, etc.)? Tiger easily dispatches him off the golf course as we see an endless line of people lining up to get a shot at beating Tigers trick shot. |
Problema | To create momentum and a high level of excitement around the launch of Tiger Woods PGA Tour 08, and introduce the gaming community to EA Sports GamerNet. |
Tipo de Mídia | Televisão |
Comprimento | |
Pós-produção | Joint Editorial House |
Audio Post Production | Joint Editorial House |
Empresa de design sonoro | Joint Editorial House |
Director criativo | Jose Cabaco |
Director criativo | Tim Wolf |
Redator | Chris Jacobs |
Director de arte | Jason Berry |
Director de contas | Steve Barry |
Director de contas | Victoria Krueger |
Director executivo criativo | Jelly Helm |
Director executivo criativo | Steve Luker |
Produtor executivo da agência | Ben Grylewicz |
Produtora | PYTKA |
Produção musical | Elias Arts |