Steve Barry
Managing Director at Madwell
Estados Unidos
TituloRed River
Agência
Campanha NCAA Football '08 - EA Sports
Anunciante Electronic Arts Inc.
Marca EA Sports
PostedJulho 2007
Produto NCAA Football '08
Sector Empresarial Consolas de videojogos
Legenda How Does It Feel?
História Shot entirely using NCAA Football 08 game footage, this spot changes the history of the final play of the epic 2007 Fiesta Bowl match-up between the heavily favored Oklahoma Sooners and underdog Boise State Broncos. Similar to the real game, Boise State attempts the Statue of Liberty play on the game winning 2 point conversion attempt. This time, though, an Oklahoma linebacker stuffs the Broncos running back just short of the end zone.
Problema To create excitement around the launch of NCAA Football '08 and allow college football fans to interact more deeply than ever with their favorite teams.
Tipo de Mídia Televisão
Comprimento
Produção musical
Empresa de design sonoro
Director criativo
Director criativo
Redator
Director de arte
Director de contas
Director de contas
Produtor da agência
Director executivo criativo Jelly Helm
Director executivo criativo
Produtor executivo da agência
Produtora
Realizador
Produção musical

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