Wolfgang Schneider
Chief Creative Officer at BBDO Germany
Berlin, Alemanha
TituloStove
Agência
Campanha smart - Full stop
Anunciante Daimler AG
Marca Smart
Data da primeira Transmissão/Publicação 2017 / 4
Sector Empresarial Automóveis
Filosofia With the only 2,69m long smart fortwo you always find a gap. This way you never have to worry about being late because of a desperate search for a parking space. We show exactly that in a static and animated headline campaign: A smart fortwo that through parking in the middle of our headlines creates a full stop in the statements, thus turning a negative meaning into a positive one with ease.
Tipo de Mídia Viral
Comprimento
Chief Creative Officer
Chief Creative Officer
Chief Creative Officer
Creative Managing Director
Creative Managing Director
ECD
Creative Director
Director de arte
Redator
Managing Director
Account Director
Account Manager
Chief Production Officer
Production Company
Producer
Post Production
Producer Post Production
Audio Production House
Sound Engineer
Editor / Animation

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