Formerly, Mike was a Creative Director at Wieden+Kennedy Portland, where he served as the Co-Creative chief for the agency's cornerstone Nike Account from 2000 – 2006. During his tenure, W+K Portland amassed more awards than any other agency in the United States including two Agency of the Year honors. Importantly, Nike's business grew exponentially during the course of those six years.
While at W+K, Mike managed a creative group of over thirty people, oversaw creative development for Nike in the US and Latin America. Sub-brands with Nike included: Basketball (Pro and Collegiate), Football, Baseball, Running, Cycling (Lance Armstrong/LiveStrong Yellow Band), Olympics, Soccer, Tennis and the ACG division. Products included both footwear and apparel for men and women.
Mike's work on Lance Armstrong's "Yellow Band" campaign helped raise over $50 million for his charity, LiveStrong.
Mike has been recognized throughout his career for creative excellence. He has won numerous awards at the Cannes International Advertising Festival (including the Grand Prix 2001), D&AD, The One Show, Art Directors Club, Clios and CA amongst others.
Mike won an Emmy in 2004 for the film, "Nike Tag".
In 2002, Details magazine ranked Mike 30th in their "50 Most influential men under 40" issue. The following year Shoot magazine ranked him the third best copywriter in the world.
Mike is on the board of the Creative Circus in Atlanta, GA where he mentors designers, illustrators, writers and photographers. He keeps himself busy on the creative lecture circuit as well as frequent trips with his wife, daughter, and son to hometown Philadelphia.