Titulo | Dads |
Agência | BETC Paris |
Campanha | Dads |
Anunciante | CANAL+ |
Marca | myCANAL |
Posted | Novembro 2016 |
Sector Empresarial | Programas e canais de televisão e rádio |
História | We see fathers filming their kids on their mobile phones during special occasions: the cello recital; the wedding; the sports event. “To be a father,” the narrator intones, “is to be this presence, this force, this comfort.” As kids ride their bikes for the first time, celebrate birthdays, or appear in their school play, dad is always there with his ubiquitous mobile device. But when we see his screen from another angle, we realise he’s been watching the big match all along. Canal+ To Go has the best championships, the best teams, the best games. And the worst fathers. |
Tipo de Mídia | Televisão |
Director criativo | Stéphane Xiberras |
Director criativo | Eric Astorgue |
Director criativo | Royer Jean-Christophe |
Produtora | HENRY |
Realizador | Martin Werner |
Producer | JEAN OZANNAT |
Produtor da agência | Isabelle Ménard |
Account Manager | Bertille Toledano |
Account Manager | Guillaume Espinet |
Account Manager | Elsa Magadoux |
Account Manager | Marie Lequime |
Planeador estratégico | Guillaume Martin |
Pós produção | Digital District |