Intel - "All Work All Play"

Venables Bell + Partners

Venables Bell + Partners San Francisco, Estados Unidos

Prêmios

10553

Marca: Intel
País: Estados Unidos

Anunciante: Intel Corporation

Titulo	All Work All Play
Agência	Venables Bell + Partners
Campanha	All Work All Play
Anunciante	Intel Corporation
Marca	Intel
Data da primeira Transmissão/Publicação	2015 / 7
Sector Empresarial	Eletrodomésticos e áudio-visual
Filosofia	Meet director Patrick Creadon. The mastermind behind the new documentary All Work All Play, Creadon infiltrates the complex world of eSports. For a generation that grew up on video games, eSports--or professional competitive gaming--is a lucrative but commonly misunderstood career path. All Work All Play seeks to shed a new light on the players, the games and the competitions. Describing the best eSports players as the modern-day Bobby Fischers, Creadon strived to show the time, work and dedication that goes into winning championships. What we really wanted to do was celebrate the passions these young people have and to treat them with respect, he says. The documentary provides a stark contrast to how many people see the world of competitive gaming. All Work All Play comes to theaters in the U.S. on July 21st and worldwide on July 28th.
Tipo de Mídia	Interatividade
Comprimento	132 seconds
Redator	Liz Cartwright
Director criativo	Paul Venables
Director criativo	Will McGinness
Director criativo	Tom Scharpf
Designer	Cris Logan
Produtora	O'Malley Creadon Productions
Produtora	Creative Film Management
Realizador	Patrick Creadon
Produtor	Craig Allen
Produtor	Lou Addesso
Produtor	John Kessler
Produtor	Christine O'Malley
Produtor	Andrew Swee
Equipa criativa	Gavin Jones
Editor	Nick Andert
Editor	Daniel Clarke