Titulo | The Horse Expert |
Brief | Lyntoto is a pre-filled betting ticket that gives you a chance of winning on horses without any knowledge of equine matters. Which doesn't stop our hero, on a first class flight, boasting to the beautiful woman next to him that he won millions because he's "a horse expert". Seconds later, there's a horse-related airborne emergency and he's under pressure to fix the situation. He tries to take back his boast but it's too late: this will come down to a confrontation between man and horse. |
Agência |
Anorak Oslo
|
Campanha |
The Horse Expert
|
Anunciante |
Norsk Rikstoto
|
Marca |
Lyntoto
|
Posted | Novembro 2018 |
Sector Empresarial | Lotarias e jogos de sorte
|
História | This film is for a horse betting ticket called Lyntoto. Lyntoto is a prefilled ticket that lets you win on horses without any knowledge about horses.We open on a first-class fight as our hero is about to get away with a white lie. The beautiful woman sitting next to him is impressed about the fact that our hero won millions on horses. And as she calls him a horse expert, he simply leaves out the fact that he won playing Lyntoto. No biggy. Until seconds later, when a serious horse situation suddenly occures. Now everyone is looking at our so-called horse expert to fix the situation.And as our guy frantically tries to explain that he’s not an expert we give you our message: You don’t need to be a horse expert, to win on horses. Just play Lyntoto – the prefilled ticket that helps you win. |
Problema | Lyntoto is a way of playing on horses where you dont need to know anything about horses. Its a pre filled ticket were you have just as good of a chances of winning on horses as a horse expert. Therefore you dont have to know anything about horses to win on horses. |
Tipo de Mídia |
Televisão
|
Director criativo |
Jens Petter Aarhus
|
Redator |
Hallvard Fjeldbraaten
|
Director de arte |
Jens Bjørklund
|
Director de arte |
Kasper Amundsen
|
Fotógrafo |
Daniel Voldheim
|
Produtora |
Bacon
|
Produtora |
Jo Bacon
|
Realizador |
Bart Timmer
|
Producer |
Magne Lyngner
|
Produtor da agência |
Janne Espevalen
|
Produtor da agência |
Camilla von Borcke
|