Bart Timmer
Director at CZAR & Bacon
Amsterdam, Países Baixos
TituloThe Horse Expert
BriefLyntoto is a pre-filled betting ticket that gives you a chance of winning on horses without any knowledge of equine matters. Which doesn't stop our hero, on a first class flight, boasting to the beautiful woman next to him that he won millions because he's "a horse expert". Seconds later, there's a horse-related airborne emergency and he's under pressure to fix the situation. He tries to take back his boast but it's too late: this will come down to a confrontation between man and horse.
Agência
Campanha The Horse Expert
Anunciante Norsk Rikstoto
Marca Lyntoto
PostedNovembro 2018
Sector Empresarial Lotarias e jogos de sorte
História This film is for a horse betting ticket called Lyntoto. Lyntoto is a prefilled ticket that lets you win on horses without any knowledge about horses.We open on a first-class fight as our hero is about to get away with a white lie. The beautiful woman sitting next to him is impressed about the fact that our hero won millions on horses. And as she calls him a horse expert, he simply leaves out the fact that he won playing Lyntoto. No biggy. Until seconds later, when a serious horse situation suddenly occures. Now everyone is looking at our so-called horse expert to fix the situation.And as our guy frantically tries to explain that he’s not an expert we give you our message: You don’t need to be a horse expert, to win on horses. Just play Lyntoto – the prefilled ticket that helps you win.
Problema Lyntoto is a way of playing on horses where you dont need to know anything about horses. Its a pre filled ticket were you have just as good of a chances of winning on horses as a horse expert. Therefore you dont have to know anything about horses to win on horses.
Tipo de Mídia Televisão
Director criativo
Redator
Director de arte
Director de arte
Fotógrafo
Produtora
Produtora
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Produtor da agência
Produtor da agência

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