Titulo | The Audi Night Vision Assistant Experience |
Agência | Advico Y&R Zürich |
Campanha | The Audi Night Vision Assistant Experience |
Anunciante | Audi |
Marca | Audi |
Posted | Fevereiro 2012 |
Sector Empresarial | Automóveis grandes e de luxo |
História | During the night life-sized, self-luminous wild animal figures were put on the sides of roads – roads with frequent traffic but no lighting. This stunt allowed the target group to experience the benefits of the Audi Night Vision Assistant – without owning an Audi themselves. |
Tipo de Mídia | Televisão e Cinema |
Account Manager | Rémy Mueller |
Account Manager | Susan Baumgartner |
Produtora | Markenfilm Zurich |
Director de arte | Oliver Glutz von Blotzheim |
Director de arte | Sarah Paul |
Director criativo | Martin Stulz |
Director criativo | Dominik Oberwiler |
Chief Creative Officer | Markus Gut |