| Titulo | Play for Life |
| Agência | F.biz |
| Campanha | Play for life |
| Anunciante | Fundação Pró-Sangue |
| Marca | Fundação Pró-Sangue |
| Data da primeira Transmissão/Publicação | 2016 / 6 |
| Sector Empresarial | Instituições, organizações não governamentais |
| História | The first part of the video had its début on the night of May 20, on Vevo’s channel on YouTube. When clicking the “play” button, fans were surprised by the interruption of the video and, afterwards, they received a message inviting them to donate blood. Following this message, the second part of the video was shown on May 23. Finally, on May 25, the whole music video was released and remained available for fans to view. |
| Tipo de Mídia | Interatividade |
| Comprimento | |
| Chief Creative Officer | GUILHERME JAHARA |
| Director criativo | Rodrigo Senra |
| Director criativo | Fabio Astolpho |
| Director de arte | Guilherme Mangialardo |
| Director de arte | Patrícia Medeiros |
| Redator | Douglas Spernega |
| Audiovisual | Daniela Freitas |
| Audiovisual | Iara Demartini |
| Produtor de som | Cabaret |
| Media (Agency side) | Luciana Prado |
| Setup | Wesley Martins |
| Motion & Postproduction | Wesley Martins |
| Technology | Vevo |
| Projects | Felipe Capalbo |
| Account Manager | Luciana Prado |
More Work
SEE ALLUnder Pressure
- MARCA:
- Baby Dove
- AGÊNCIA:
- Dark Kitchen Creatives
Donate for Priscila
- MARCA:
- Clube SangueBom
- AGÊNCIA:
- Leo Burnett Tailor Made
Priscila blood donation
- MARCA:
- Clube SangueBom
- AGÊNCIA:
- Leo Burnett Tailor Made
I will harass you
- MARCA:
- Instituto Maria da Penha
- AGÊNCIA:
- F.biz
When driving be responsible
- MARCA:
- Jameson Irish Whiskey
- AGÊNCIA:
- F.biz
Alcohol and driving is not ok
- MARCA:
- Jameson Irish Whiskey
- AGÊNCIA:
- F.biz