|Anunciante||Los Cabos Tourism Board (FITURCA)|
|Data da primeira Transmissão/Publicação|
|Sector Empresarial||Destinaçãoes (Países e lugares)|
|História||As destinations around the world begin to reopen, Los Cabos, Mexico wants travelers to rethink how the new rules for staying safe can be applied.|
|Filosofia|| The campaign will predominantly target the west coast where a large portion of their regular visitors, who often consider Los Cabos a home away from home, hail from. |
Los Cabos is no stranger to recovering from a crisis. In 2014, Hurricane Odile decimated the destination, but the resilience of the people of Los Cabos led to a swift reopening. The city has been closed to travelers since March, and began their phased reopening plan on June 15, enhancing its already strict safety protocols.
#LosCabosRules will appear on digital, social, pre-roll, native, print and OOH in the cities that attract the most visitors to Los Cabos: Los Angeles, San Francisco, Phoenix, Dallas/Fort Worth and New York.
|Tipo de Mídia||Interatividade|
|Managing Diretor||Rodrigo Esponda|
|Marketing Director||Eduardo Regules Bukantz|
|Marketing Manager||Ana Gaby Navarro|
|Social Media Manager||Fabiola Galindo|
|Brand Coordinator||Claudia Rubalcava|
|Chief Creative Officer||John Maxham|
|Group Creative Director||Jon Laughlin|
|Group Creative Director||Pat Laughlin|
|Director executivo criativo||Vince Cook|
|Senior Art Director||Ruby Christiansen|
|Senior Copywriter||Randall Kenworthy|
|Produtor executivo||Chris Bing|
|Content Producer||Kate Fiorita|
|Director de contas||Ernesto Adduci|
|Supervisor de conta||Jonathan Cleveland|
|Senior Integrated Producer||Samantha Pulling|
|Chief Strategy Officer||Mark Carlson|
|Diretor de Planejamento Estratégico||Tom Curtes|
|EVP, Media||Vanessa Watts|
|Director, Programmatic||John Stachulski|
|Director, Paid Search and Paid Social||Marisa Giannini|
|Editorial Company / VFX Company||Hive|
|Managing Diretor||Chris Bing|
Find me at jacobi.work
Primero que todo, padre de dos hijas maravillosas. Segundo, publi...
Eric Weisberg is Global Chief Creative Officer at Doner, where he...
Uncovering what makes consumers tick for more than 15 years.
Hi, I'm Tamryn. An award-winning Senior Creative currently Freela...
Victoria helped form Ammunition in 2007, and as a leader for th...
Advertising creative genetically predisposed to writing. The O in...