Titulo | Based on a true Lotto story |
Brief | Money can’t buy love, but that's just what this Danish Lotto millionaire did. The film shows how Lotto winner no. 3254 helped her neighbour reunite with somebody he once loved after being separated by thousands of kilometres and over 40 years. Lottery winners are often portrayed as selfish and irresponsible with their money, spending it on big cars, yachts and other indulgences. But research shows that Danish Lotto winners often share the joy of winning with others. |
Agência | Robert/Boisen & Like-minded A/S |
Campanha | Based on a true Lotto story |
Anunciante | The Danish National Lottery |
Marca | The Weekly National Lottery |
Posted | Novembro 2019 |
Sector Empresarial | Lotarias e jogos de sorte |
História | The Danish National Lottery is well known in Denmark for sharing it's profit with the community. The Lotto winners are picked every Saturday giving Denmark at least two new millionaires every week. |
Tipo de Mídia | Televisão e Cinema |
Director criativo | Heinrich Vejlgaard |
Director criativo | René Sohn Kammersgaard |
Director de contas | Gitte Andersen |
Estrategista | Kim Boisen |
Realizador | Tore Frandsen |
Director de fotografia | Jasper Spanning |
Editor | Rasmus Nyholm Schmidt |
Colorist | Jonas Bech Vestergaard |