| Titulo | Lanes |
| Agência | DDB Group Aotearoa |
| Campanha | Lanes |
| Anunciante | New Zealand Coastguard |
| Marca | New Zealand Coastguard |
| Posted | Julho 2011 |
| Sector Empresarial | Acções caridade, fundações, voluntariado |
| Legenda | When was the Last Time you Practiced your 30KM Freestyle? |
| Tipo de Mídia | Imprensa e publicações |
| Director executivo criativo | Toby Talbot |
| Director de arte | Lisa Fedyszyn |
| Redator | Jonathan McMahon |
| Redator | Rory Mckechnie |
| Director de arte | Damian Galvin |
| Retocador digital | Gordon Moir |
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