Titulo | Two London |
Agência | TBWA\RAAD |
Campanha | The World is Tricky |
Anunciante | Mashreq Bank |
Marca | Mashreq Bank |
Data da primeira Transmissão/Publicação | 2020 / 2 |
Sector Empresarial | Serviços bancários, investimentos, corretores de bolsa |
Legenda | In case your luggage goes to the wrong one |
História | Lost luggage is the last thing a traveler wants to experience and with so many documents at hand, it’s easy for passengers to forget about baggage loss insurance. Based on the insight that many of the most visited destinations have homonymous cities somewhere else on earth, Mashreq Bank took this opportunity to promote an often-disregarded credit card benefit: Baggage loss insurance. Because if the world can be confusing for us, it could also be tricky for our luggage. |
Tipo de Mídia | Imprensa e publicações |
Criativo / Direção de arte | Pedro Velasquez |
Creative / Copywriter | Leonardo Konjedic |
Criativo / Direção de arte | Oswaldo Sa |
Director executivo criativo | Bruno Bomediano |
Director executivo criativo | Manuel Bordé |
Chief Creative Officer | Walid Kanaan |