Titulo | Meet the Socialtons |
Agência | Ogilvy Worldwide |
Campanha | Together, We Eat |
Anunciante | IKEA |
Marca | IKEA |
Data da primeira Transmissão/Publicação | 2015 / 9 |
História | Life is family mealtime, and everything you need to make it picture-perfect. See how one family celebrates their mealtime, and how IKEA celebrates food and families at http://TogetherWeEat.com |
Filosofia | Ogilvy & Mather New York and IKEA U.S. are bringing together families with their latest campaign – ‘Together, We Eat’ – part of a larger global effort by IKEA to show ways the brand supports families in their everyday lives. The fully integrated campaign celebrates diversity and new emerging traditions families have while demonstrating the breadth of IKEA’s solutions to help create a better everyday life, no matter who you are or what food means to you. ‘Together, We Eat’ showcases four modern American families and FF Gathersons Print Ad-page-001regardless of the differences, each family is brought together in the kitchen, prepping, eating, serving and connecting over food. Whether they are enjoying an elaborate home cooked meal, or a quick take out dinner, the campaign highlights how IKEA allows families to embrace who they really are. |
Tipo de Mídia | Interatividade |
Comprimento | |
Director criativo | Darren Wright |
Senior Partner, Executive Director of Digital Technology | Jason Wurtzel |
Designer | Chris Allen |
Creative Director, AD | Della Mathew |
Managing Diretor | Terry Martin |
Director, Project Management | Sebastian Aresco |
Director criativo | Mirko Stolz |
Chefe de produção | Matt Bonin |
Produtor | Jenna Gartland |
Associate CD, AD | Phillip Cho |
Director criativo | Chris Rowson |
Director criativo | Bastien Baumann |
Director de arte | Justin Bettman |
Agency Content Producer | Karen Rossiter |
Chief Creative Officer | Corinna Falusi |
Director criativo | Dave Skinner |
Associate CD, AD | Juan Dominguez |
Associate CD, CW | Nicky Lorenzo |
Design Director | Francesco Bertelli |
Artist in Residence | Weston Doty |
Redator | Caroline Tan |
Director de arte | Vanessa Hobbs |
Director of Planning Services | Leslie Stone |
Produtor | Petra Boden |
Produtor | Michael Payne |
Executive Group Director | Lucy Lieberman |
Supervisor de conta | Josh Shaner |
Executivo de contas | Alexander Cho |
Associate Director, Digital Technology Management | Frank Desiderio |
Senior Technology Manager, Digital | Edward Szeto |
Director, Technology Serverside Practice, Digital | Nathanial Jones |
Senior Application Developer, Digital | Praveen Panati |
Senior Application Developer, Digital | Alice Chen |
Application Developer, Digital | Lynn Maharas |
Director of Quality Assurance, Digital | Raul Morales |
Senior Quality Assurance Analyst, Digital | Allison Rowley |
Senior DevOps Engineer, Digital | Christopher Deneen |
DevOps Engineer, Digital | Matthew Ahrenstein |