London Fashion Week - "Now in Soho"

BBH

BBH London, Reino Unido

14606

Titulo	Now in Soho
Agência	BBH
Campanha	Now in Soho
Anunciante	British Fashion Council
Marca	London Fashion Week
Data da primeira Transmissão/Publicação	2015 / 9
Sector Empresarial	Vestuário, moda e calçado
História	The ‘Ode to Soho’ celebrates the richness and diversity of this fabulous square mile with a film that has been scripted and voiced by performance poet Harry Baker.
Filosofia	The aim was to create something that wouldn’t just appeal to the fashion lovers, but also to the people of London, specifically the eclectic workers and dwellers of Soho. We want them to see this video and get excited about the impending fashion takeover, and to feel proud of the unique heritage of their chosen area.
Problema	BBH has created a film which heralds London Fashion Week’s arrival in Soho for the very first time.
Tipo de Mídia	Televisão e Cinema
Comprimento	131 seconds
Som	Factory Studios
Poet	Harry Baker
Equipa criativa	Renwick McAslan
Equipa criativa	Oliver Short
Chief Digital Officer	Lindsay Nuttall
Estrategista	Becky Dailey
Account Manager	Jemma Marriott
Equipa criativa	Kate Murphy
Produtora	Black Sheep Studios
Realizador	Chris Hugall
Realizador	Nye Williams
Produtor executivo	Anthony Austin
Producer	Chris Watling
Director de fotografia	Chris Hugall
Director de fotografia	Nye Williams
Pós produção	Steve Atkins
Pós produção	Emma Clark
Editor	Nye Williams
Música	Guy Wood
Música	Anthony Moore