Rooney Carruthers
Creative Partner at George & Dragon
London, Reino Unido
TituloClone
Agência
Campanha Clone
Anunciante Bass Brewers
Marca Carling
PostedMarço 2000
Produto Beer
Sector Empresarial Cervejas, sidras
Legenda What a difference a Carling makes
Filosofia ‘Clone’ follows the very successful ‘Football’ in the ‘Carling changes the course of events’ campaign. Like ‘Football’, ‘Clone’ touches on another subject close to a lad’s heart – the invention of the kebab. As ever, it brings this momentous event alive in a very Carling way – full of irreverent humour, with an ingenious twist. Early tracking has been very positive, with ‘Clone’ being seen as distinctive, amusing, clever and modern.
Tipo de Mídia Televisão
Comprimento
Mercado Reino Unido
Produtora
Director criativo
Director assistente criativo
Redator
Director de arte
Produtor da agência
Realizador
Música

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