Steve Luker
Partner/Creative Director at Mutt Industries
Portland, Estados Unidos
Campanha Madden '09 - EA
Anunciante Electronic Arts Inc.
Marca EA Sports
PostedSetembro 2008
Produto Madden NFL '09
Sector Empresarial Consolas de videojogos
Legenda The Game Adapts To You.
História John Madden goes in to detail about the ‘Madden IQ’ feature in Madden NFL 09. He explains the basic concept of the feature and expresses his thoughts on ill-advised actions that players have made in the past.
Problema To create excitement around the launch of Madden NFL 09 and establish the game as the top title within the sports video game category.
Tipo de Mídia Televisão
Mercado Estados Unidos
Director criativo
Director criativo
Director de arte
Director de contas
Executivo de contas
Account Manager
Supervisor de conta
Produtor da agência
Produtor da agência
Director executivo criativo
Director executivo criativo
Produtor executivo da agência
Audio Post Production

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