AdForum
Chris Graves
Chris Graves
Chief Creative Officer at Team One
Los Angeles, Estados Unidos
Editar
See all work
TituloElevate Trailer: A 360° Cycling Film—Performance Brought to You by Lexus
Agência
Campanha Lexus Elevate
Anunciante Lexus
Marca Lexus
PostedAgosto 2015
Sector Empresarial Automóveis
História Lexus proves with “Elevate” that virtual reality isn’t just a gimmick but a credible filmmaking technology. “Elevate” is an immersive 360-degree film experience using the Samsung Gear VR + Samsung Galaxy S6 that tells the story of why pro cyclist Christian Vande Velde loves the sport. It’s not just a technical experiment using 360-degree video technology or a simple single camera setup but has a beautiful narrative that puts you in the mind and saddle of one of the world’s greatest cyclists from an unprecedented perspective. The campaign won several FWAs ad a Gold Graphis Award 
Tipo de Mídia Interatividade
Comprimento
Talento
Conceito
Director executivo criativo
Produtor executivo
Produtor executivo
Produtor executivo
Director criativo
Produtor
Produtor
Redator
Director de arte
Designer
Supervisor de conta
Executivo de contas
Digital Production
Realizador
Produtor executivo
Produtor
Produtor de linha
Director de fotografia
VR Technician
Music & Sound Design
Editor

People related to this work

Anúncios relacionados

Lexus Elevate

Marca: Lexus
Agency: Team One
Media: Interatividade

Trending

Emma Chiu

Global Director of Intelligence
New York, Estados Unidos
Wunderman Thompson Intelligence

Emma Chiu leads Wunderman Thompson Intelligence, the agency’s in-...

Nicolas Taubes

Directeur de création
Clichy Cedex, França
TBWA\GROUPE, Boulogne-Billancourt

Mike Rovner

VP, Group Creative Director
Greater New York City Area, Estados Unidos
Known

I find it hard to be serious for very long. So I’ll be brief. I t...

Mauricio Alfaro

CEO
...
Garabato MullenLowe, Asunción

I've been working in advertising for more than 10 years. In this...

Lindsay Herbert

Digital Leader, Speaker & Author
London, Reino Unido
IBMiX

Lindsay Herbert's first book 'Digital Transformation: Build your...

Dave Henderson

Creative Partner
London, Reino Unido
Atomic London

Tamryn Kerr

Creative Director
London, Reino Unido
The Hijinks Collective

Hi, I'm Tamryn. An award-winning Senior Creative currently Freela...

Owen Bly

Sr. Producer
San Francisco, Estados Unidos
Pereira & O'Dell

Specialties: Production of digital, print, outdoor, POP, collater...
SEE MORE TALENT

Create a free Talent profile and become a member of AdForum

Get Started