Partner and Executive Creative Director
at
Goodby, Silverstein & Partners
San Francisco, Estados Unidos
| Titulo | Legend |
| Agência | Goodby Silverstein & Partners |
| Campanha | Make everyday legendary |
| Anunciante | BMW |
| Marca | BMW |
| Data da primeira Transmissão/Publicação | 2019 / 2 |
| Sector Empresarial | Automóveis |
| Legenda | Make everyday legendary |
| História | BMW Legend introduces the "Legend of Ol’ McLanden", a poem read by actor Chris Pine. As the story unfolds, McLanden – the unseen driver – braves the challenges of cityscapes, dockyards, mountains and more, all behind the wheel of the X7. McLanden conquers everyday obstacles, although these hurdles are blown up to mythical proportions, introducing characters such as Roy the Destroyer, Genius and his fiendish lawyer, and Poseidon. |
| Tipo de Mídia | Televisão |
| Comprimento | |
| Pós produção | MPC LA |
| Director de publicidade | Wolfgang Gross |
| Director de publicidade | Trudy Hardy |
| Director de publicidade | Lisa Judge |
| Redator | Andrew Bancroft |
| Director de arte | Stefan Copiz |
| Director criativo | Roger Baran |
| Director de contas | Theo Abel |
| Account Manager | Olivia Mullen |
| Chairman | Jeff Goodby |
| Chairman | Rich Silverstein |
| Director or Broadcast Traffic | Ruchele Eisenman |
| Director de contas | Alissa Sheely |
| Project Manager | Kaitlyn Landers |
| Estrategista | Mackenzie Beer |
| Business Affairs Manager | Chrissy Shearer |
| Diretor de Estratégia | Dong Kim |
| Account Manager | Rebecca Bell |
| Produtor executivo | Benton Roman |
| Realizador | Dante Ariola |
| Director de fotografia | Kasper Tuxen |
| Producer | Natalie Hill |
| Designer de produção | Nigel Phelps |
| Produtor executivo | Eriks Krumins |
| Empresa de produção | Work Editorial Inc |
| Editor | Rich Orrick |
| Assistant Editor | Theo Mercado |
| Producer | Jamie Lynn Perritt |
| Producer | Brandee Probasco |
| Produtor executivo | Marlo Baird Telecine |
| Colorist | Mark Gethin |
| CG Artists | Bhargavan SP |
| CG Artists | Prashanth Paramasivam |
| CG Artists | Andreu Lucio |
| CG Artists | Arnau Gilabert |
| CG Artists | Jinguang Huang |
| CG Artists | Andy Sheng |
| CG Artists | Nema Safvati |
| VFX Coordinator | Justin Rogers-CdeBaca |
| Produtor de linha | Chris Preston-Barnes Music |
| Compositing | Rodrigo Jimenez |
| Compositing | Guillaume Weiss |
| Compositing | Alexander Kulikov |
| LEAD COMPOSITING | Toya Drechsler |
| Efeitos especiais | Christian Downes |
| Efeitos especiais | CG Lighting |
| Produtora | MJZ |
| Chief Creative Officer | Margaret Johnson |
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