Titulo | The Chant |
Agência | Leo Burnett Chicago |
Campanha | #dowhatyoucan |
Anunciante | Samsung |
Marca | Samsung Galaxy S7 |
Data da primeira Transmissão/Publicação | 2016 / 7 |
Sector Empresarial | Eletrodomésticos e áudio-visual |
História | South Sudanese athlete Margaret Rumat Rumat Hassan is preparing run the 400 metres at the Rio Olympics – the first time the country has been represented since its independence from Sudan in 2011. As Hassan gears up for the event she pops in a pair of Samsung Gear wireless earbuds. She hears her entire country chanting for her – and we see the celebrations on the streets, in bars and in classrooms. As the chant builds in intensity, Hussan relives her journey and finds the confidence to defy barriers. |
Tipo de Mídia | Televisão |
Comprimento | |
Producer | Epoch Films |
Chief Creative Officer | Britt Nolan |
Director criativo | Brian Siedband |
Director criativo | Gordy Sang |
Director de arte | Gregory Liccardi |
Redator | Alok Mahadevia |
Produtor da agência | Matt Blitz |
Produtor da agência | Brian Behling |
Director de contas | Ashley Beam |
Executivo de contas | Emily Smith |
Diretor de Estratégia | Christopher Bridgland |
Realizador | Martin de Thurah |
Director de fotografia | Mátyás Erdély |
Produtor executivo | Melissa Culligan |
Produtor de linha | Anura Idupuganti |
Editor | Stewart Reeves |