Top Interviews From The Advertising Industry
Featured Interviews
The view from Kyiv: A Ukrainian agency chief speaks out
An email interview with Valentin Paniuta, Brand Leader and Co-CEO of Fedoriv Marketing Agency in Kyiv. ler mais
Cultural Relevance is Key: Jorge Plasencia, Republica Havas
Brands and marketers need to prioritize educating themselves to be very specific and deep in their knowledge of the audiences they want to reach in... ler mais
Balance the Past, the Present, and the Future: Carl Fremont, Quigley
While I am a digital enthusiast and practitioner, I believe there is a lot to be said for the good old-fashioned use of colorful Post-It Notes for... ler mais
A Shift Toward Mass Personalization: Robert Douglas, Left Off Madison
Data and technology have empowered both client and agencies to develop and deliver mass customization of ad messages. ler mais
Envision the Art of the Possible: John Elder, Supernatural
I see a future where we get back to striving to create advertising that rewards people for paying attention to our message, showing up in places... ler mais
Collective Resilience: Jill Nykoliation, Juniper Park\TBWA
Creativity is a collective sport, so while workplaces of the future will be hybrid, offices still play an important role. ler mais
A Balancing Act: Glenn Dady + Nikki Wilson, The Richards Group
Flexibility and communication have been key to making sure we are meeting the needs of the business and employees – a balancing act for sure. ler mais
This is Not a Binary Argument: David Hunt, The Considered
In order to champion and execute a healthy work-life balance: ensure everyone turns off notifications, locks their phone in a drawer, and starts to... ler mais
People are the Most Important Asset: Robert Douglas, Left Off Madison
Bringing back humanity into our client communications has cultivated a more open, honest, and trustworthy connection. ler mais
Change is Constant: Pim van Helten, DPDK
The inability to meet in-person has made the collaboration process before presentations even more important as a way to establish a strong... ler mais