Filosofia e Vantagens Competitivas

The Clean Creatives pledge commits agencies, creatives, and strategists to refuse any future contracts with fossil fuel companies, trade associations, or front groups. The entities covered by this pledge include:

Companies whose primary business is the extraction, processing, transportation, or sale of oil, gas, or coal

Utilities and Electric Cooperatives that meet one or more of the following criteria:

• Generate 50% or more of their electricity from fossil fuels
• Generate 50% or more of their revenue from business in fossil fuels
• Play an active role in funding new fossil fuel infrastructure

Trade associations or other industry-funded nonprofit groups representing the interests of these companies, utilities, or cooperatives

Any new entity meant to advance the message or goals of the above companies or groups, while obscuring or hiding their financial contributions.