Virtue is the creative agency born from VICE.
With a presence in 21 countries, Virtue crafts campaigns, platforms, and IP for some of the most important brands on the planet. Using proprietary tools, access, and intelligence, Virtue finds new ways for brands to matter to the world through an entertainment-centric approach that plunges its hooks into audiences’ subconscious and refuses to let go.
Virtue is behind the award winning work Q the Genderless Voice, Carlings adDRESS the Future, Weedmaps’ Museum of Weed, and L’Oreal’s Signature Faces.
Johnnie Walker Supports Venues With International Initiative
The campaign will run across 10 countries featuring local artists aiming to revive spaces impacted by pandemic restrictions.