TituloPutin turns on the Rain
BriefThere is no censorship in Russia. There is no other opinion too. In 2014, the authorities pulled the plug on the only independent TV-channel Rain. It continues broadcasting through paid subscriptions.In 2015, 2016, 2017 Vladimir Putin publicly declared to ease the censorship burden. But the miracle hasn’t happened. In 2018 channel launched action. Everyone could watch Rain if they demonstrated Mr. Putin’s portrait to the web camera. At the Putin`s press conference, a journalist ‘turned Rain on’ with the real president’s face. For two weeks - 14,520,076 media impressions and plus 3.9 % new subscribers
Campanha Putin turns on
Anunciante Dozhd TV Channel
Marca Dozhd TV

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Data da primeira Transmissão/Publicação Somente assinantes
Sector EmpresarialSomente assinantes
HistóriaSomente assinantes
Tipo de Mídia Interatividade
Copywriter A...n M....in Somente assinantes
Redator Al.....er S...uk Somente assinantes
Art Director Vl.....av Der......ikh Somente assinantes
Digital Creative Director D...ry Ma....ov Somente assinantes
Developer V...ry Za....ov Somente assinantes
Digital Art Director A..a Ma.....ova Somente assinantes
Designer A....ey K...ov Somente assinantes
Designer E...a ..k Somente assinantes
Designer K...ll R...an Somente assinantes
Producer El.....ta La.....va Somente assinantes
Creative Director A...ey Gu......lin Somente assinantes

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