Customer benefits

• You get the overall market overview.
• You save a lot of time – starting with the selection procedure and subsequently during other important marketing tasks.
• You save costs – starting with the selection procedure and during the subsequent cooperation with the right agency for you.
• You get an experienced and professional agency assessment.
• You receive an unbiased, objective and neutral opinion.
• You gain the certainty of finding the right agency partner and obtaining an audit-proof selection procedure. 

Agency benefits

• Guaranteed, adequate remuneration of the pitch presentation analogously to the task
• Certainty of the ‘seriousness‘ of the selection procedure (keyword: ‘fake pitch’)
• Transparent procedure (no ‘black box‘)
• Clear task description
• Full brief addressing the agency
• Objectivity throughout the procedure
• Extensive, constructive feedback 

100% independent & owner-managed