Contact Information

1011 9th Avenue SE Suite 300
Calgary Alberta T2G 0H7
Canadá
Telefone: (+1) 403 262 3006
Email:

Dianne Wilkins

Dianne Wilkins

Chief Executive Officer
Chris Gokiert

Chris Gokiert

President

Telefone: (+1) 4035600315

Conor Brady

Conor Brady

Chief Creative Officer
Grant Owens

Grant Owens

Chief Strategy Officer
Lee Tamkee

Lee Tamkee

Chief Financial Officer
John McLaughlin

John McLaughlin

Chief Operating Officer
Diane Heun

Diane Heun

Executive Vice President, Business Development

Telefone: (+1) 508 541 5336

Lisa Penelton

Lisa Penelton

Executive Vice President, Strategy

Basic Info

Competências Essenciais: Publicidade/serviço completo/integração, Digital, Mobile Marketing, Social Media Marketing, E-Commerce, Optimização de motores de busca, Web Design, Serviços de marketing, Marketing direto/Telemarketing/ Database marketing/CRM, Branded Content/Entertainment, Investigação de mercado / assessoria, Marketing Technologies/Analytics, Compra e planeamento de media, Marcas/desenvolvimento de produto, Planeamento estratégico, Saúde, Finanças, Tecnologia, Serviços on line, B to B, Serviço de utilidade pública, Retalho, Beleza, moda, artigos de luxo, Viagens e turismo, Consumidor

Fundada em: 1996

Empregados: 950

Prêmios: 177

Trabalho Criativo: 91

Clientes: 22

Competências Essenciais: Publicidade/serviço completo/integração, Digital, Mobile Marketing, Social Media Marketing, E-Commerce, Optimização de motores de busca, Web Design, Serviços de marketing, Marketing direto/Telemarketing/ Database marketing/CRM, Branded Content/Entertainment, Investigação de mercado / assessoria, Marketing Technologies/Analytics, Compra e planeamento de media, Marcas/desenvolvimento de produto, Planeamento estratégico, Saúde, Finanças, Tecnologia, Serviços on line, B to B, Serviço de utilidade pública, Retalho, Beleza, moda, artigos de luxo, Viagens e turismo, Consumidor

Fundada em: 1996

Empregados: 950

Prêmios: 177

Trabalho Criativo: 91

Clientes: 22

Critical Mass

1011 9th Avenue SE Suite 300
Calgary Alberta T2G 0H7
Canadá
Telefone: (+1) 403 262 3006
Email:
Dianne Wilkins

Dianne Wilkins

Chief Executive Officer
Chris Gokiert

Chris Gokiert

President

Telefone: (+1) 4035600315

Conor Brady

Conor Brady

Chief Creative Officer
Grant Owens

Grant Owens

Chief Strategy Officer
Lee Tamkee

Lee Tamkee

Chief Financial Officer
John McLaughlin

John McLaughlin

Chief Operating Officer
Diane Heun

Diane Heun

Executive Vice President, Business Development

Telefone: (+1) 508 541 5336

Lisa Penelton

Lisa Penelton

Executive Vice President, Strategy

News from the agency Critical Mass

November 7, 2016

When Arne Sorenson became Marriott’s CEO in 2012, he shifted the brand strategy to target next-gen travelers. A year later, the hotel giant created a website built for millennials, TravelBrilliantly.com, and now Marriott is evolving that site into a digital magazine of the same name. "Trave… ler mais


November 2, 2016

  It’s the early 80’s, and my family is visiting Southern California. I’m on a soundstage at Universal Studios when a man in an orange jumpsuit pulls me from the crowd and asks if I’m ready to run 60 miles an hour, jump over a building, lift a truck, and save the day. “Are you ready to be T… ler mais


September 23, 2016

Most folks won't be floored by these brief, humorous Pine-Sol vignettes. But that's probably OK with the venerable brand, which just wants to tell viewers that its grease- and stain-fighting action works on lots of household stuff, not just floors.Running as YouTube pre-rolls geared to the … ler mais


August 1, 2016

One of the most memorable lessons on “brand culture” I ever received didn’t come from an article, or a textbook, or an all-night strategy session. No, it happened very unexpectedly—on a day I stepped into Ralph Lauren’s flagship store on Madison Avenue to find a gift for a friend. I remember… ler mais

July 20, 2016

What makes a great bike? The basic design hasn’t changed much in a century. The "double triangle" of the frame still strings together two wheels. In truth, a bike is a collection of brands and functional components that work together in a specific way, united by a basic idea. When they work … ler mais