Contact Information

Av. Magalhães de Castro, 4.800 - 15th floor - Continental Tower
São Paulo São Paulo 05502-001
Brasil
Telefone: +55 11 2126-1000
Email:
Site:

Basic Info

Fundada em: 2014

controladora:

Rede:

Trabalho Criativo: 46

Fundada em: 2014

controladora:

Rede:

Trabalho Criativo: 46

BETC HAVAS

Av. Magalhães de Castro, 4.800 - 15th floor - Continental Tower
São Paulo São Paulo 05502-001
Brasil
Telefone: +55 11 2126-1000
Email:
Site:

Insights from BETC HAVAS

April 26, 2023

  Through this chorus, this is the call of an unprecedented movement between KondZilla and MainStreet Records, involving music and video clip, to shed light on the urgent, serious, and routine issue experienced by 18 million* of favelas residents in Brazil. Every day innocent people, mostly… ler mais


December 14, 2022

Brazilian beer brand presents Petra Milk: a new way of consuming the grain that gives rise to Petra Malt beer. In Brazil, FIFA World Cup is a long-awaited event by both sports fans and beer brands, as there is a natural appeal to the consumption of their products. And Brazilians love cheeri… ler mais


May 13, 2022

Created by BETC HAVAS, the action 'Joga Na Subida' (The Unlevel Playing Field) seeks to show the chasm between investments in men's and women's football in Brazil Despite the great advancement of women's football in recent years, Brazil is still far from being the country of football for the… ler mais

May 5, 2022

Created by BETC HAVAS, the initiative continues the HerShe platform by Hershey’s, brings several meanings to the word that is still absent in the main dictionaries in Brazil  The main Portuguese dictionaries have thousands of lexical units and meanings that make us even assume that, in the c… ler mais

March 6, 2020

Created by BETC São Paulo, campaign reinforces “Her” and “She” presented in its chocolate’s name   You probably haven't noticed until now, but the brand Hershey's has Her and She in its name. That was the starting point, in partnership with BETC São Paulo, to promote and value female talent.… ler mais