INNOCEAN Appoints Company’s First Global Chief Strategy Officer to Further Accelerate Global Growth and Digital Transformation

Today, INNOCEAN Worldwide (Global CEO Yong-Woo Lee) appointed business strategy and brand expert Nicholas Kim as Global Chief Strategy Officer(GCSO). Kim will drive global growth and accelerate the company’s digital transformation. It was the first time since being founded in 2005 for INNOCEAN to create the GCSO position and to bring in an executive at this level from outside the organization.

With today’s announcement, INNOCEAN has established a system that strategically supervises the business development of its global network of 29 operations in 20 countries. 

Kim, a Korean American, is a global strategist and expert with 20 years of experience in brand/digital/media/design solutions and investment consulting. He is widely recognized as a specialist in business development and has led strategic initiatives to attract investments with well-known global brands like Google, GE, Samsung Electronics, Unilever, Nike and HP. 

Kim’s insights and leadership have been proven by numerous success stories of clients and partners during his stints at Publics Communications East, Huge, West and many more agencies. He has also been active on numerous world stages, as a member of the advisory council for Harvard Business Review and speaker at international events, such as the World Economic Forum.

Reestablishing the agency’s vision and future business strategy is Kim’s top priority. Developing and instituting long term strategic plans, such as M&A, and accelerating company-wide digital transformation are his ultimate missions for INNOCEAN. 

Starting from the Korean HQ, Nicholas Kim will visit the overseas operations in the Americas, Europe and China to supervise INNOCEAN’s business strategy, strengthen digital competence of overseas operations, expand the company’s client and partner network, and analyze/attract investments in new businesses.

Nicholas Kim stated “I aim to improve INNOCEAN’s current key businesses and core competitiveness while diversifying its future growth,” adding, “I will do my utmost best so that INNOCEAN exhibits global leadership in responding to the ever-changing industrial environment.”