Contact Information



Email:

Feng Huang

Feng Huang

Creative Director (Shanghai)

Telefone: (+86) 21 26060615


Basic Info

Competências Essenciais: Publicidade/serviço completo/integração, Digital, Mobile Marketing, Social Media Marketing, E-Commerce, Serviços de marketing, Promoção de vendas/ponto de venda, Marketing direto/Telemarketing/ Database marketing/CRM, Branded Content/Entertainment, Marketing Technologies/Analytics, Relações públicas, Compra e planeamento de media, Comunicação institucional, Eventos/patrocínio, Marcas/desenvolvimento de produto, Embalagem/design, Publicação impressa, customizada, Planeamento estratégico

Fundada em: 2007

Empregados: 350

Prêmios: 409

Trabalho Criativo: 18

Clientes: 35

Competências Essenciais: Publicidade/serviço completo/integração, Digital, Mobile Marketing, Social Media Marketing, E-Commerce, Serviços de marketing, Promoção de vendas/ponto de venda, Marketing direto/Telemarketing/ Database marketing/CRM, Branded Content/Entertainment, Marketing Technologies/Analytics, Relações públicas, Compra e planeamento de media, Comunicação institucional, Eventos/patrocínio, Marcas/desenvolvimento de produto, Embalagem/design, Publicação impressa, customizada, Planeamento estratégico

Fundada em: 2007

Empregados: 350

Prêmios: 409

Trabalho Criativo: 18

Clientes: 35

FF Group



Email:
Feng Huang

Feng Huang

Creative Director (Shanghai)

Telefone: (+86) 21 26060615

LOUIS XIII COGNAC PRESENTS “ONE NOTE PRELUDE”

A COMPOSITION AS A TRIBUTE TO THE SPECIFIC “G-SHARP” MUSICAL NOTE CREATED WHEN TOASTING WITH LOUIS XIII GLASSES. A MELODY WITH JUST ONE NOTE OFFERING MANY DIMENSIONS AND COMPLEXITY JUST LIKE ONE SINGLE DROP OF LOUIS XIII COGNAC. 

ONE NOTE PRELUDE composition, a project developed with FF Los Angeles (creative agency founded by Fred & Farid ffcreative.com), is a pioneering project that brings together a renowned Jazz composer and advanced robotics to create a performance. When two LOUIS XIII cognac glasses are clinked together to make a toast, they produce a very specific sound – a clear, extended G-sharp note. ONE NOTE PRELUDE composition explores the multi-faceted nature of this distinctive sound with a specially commissioned piece of music written by the Paris-based Israeli pianist Yaron Herman, who composed a one-note symphony using only G-sharp. 

“The symphony has a complex simplicity. It’s just one note, but with many dimensions – and many revelations. The idea that one note, like one drop of LOUIS XIII, can evolve over time and reveal itself was something that I found fascinating” says Yaron Herman.

One note, as a drop, offering many dimensions and revelations 

“This offers a perfect parallel for the long-lasting flavour of a single drop of LOUIS XIII cognac, which lasts for up to one hour on the palate” adds Ludovic du Plessis, LOUIS XIII Global Executive Director. The one-of-a-kind piece written by Yaron Herman begins with a single piano note, which cleverly draws you in. The piano is then joined by a string quartet playing the same note, but at different octaves and using contrasting rhythms, the individual instruments adding texture, structure and harmony to the composition. A violin provides the main melody, while a second violin and a viola add colour and harmony. A cello adds a rhythmic bass line, bringing structure to the melody, which rises to a crescendo. 

As of April 2020, the unique robots’ arms will be displayed in the LOUIS XIII Boutiques first in Singapore, Beijing and Xi’an then will travel the world.