Havas Germany Insights

Managing Director at Havas Germany, Christiane Bruszis, speaks on opportunities for career advancement, ageism, and driving more equitable workplaces for all. ler mais

Stephan Lachmann, Director Social Media & Content at Havas Creative Germany, delineates their integrated production workflow for creating impactful work. ler mais

Effective February 1, 2024, Havas appoints Dirk Poschenrieder, previously Managing Director Havas Life and Havas Red Health in Düsseldorf, as the new Managing Director Germany for Havas Consumer Health. ler mais

In the latest installment of our series centered on the evolution of Retail Media, we sat down with Martin Steinorth, Head of Digital & Technology at Havas Germany, for insights on the importance of an omni-channel experience on the customer buying journey. ler mais

Stephan Lachmann, Director of Social Media & Content at Havas Germany, fills us in on how the agency creates insightful content through utilizing user-generated content, authentic communication, active community management, and scrutiny when choosing influencers and collaborations. ler mais

Chatting with Christiane Bruszis, Managing Director at Havas Germany, we learn about their integrated media model that is redefining the future of PR. ler mais

Innovative tech is nothing to be afraid of, but it can be tricky figuring out where it is best utilized. We checked in with Juan Leguizamón, Executive Experience Director at Havas Germany, for a glimpse behind the curtain of how the agency integrates these tools into the creative process. ler mais

Eric Schoeffler, CCO at Havas Germany, gives us a glimpse into their inclusive approach to creating impactful work, that results in borderless creativity. ler mais

Eric Schoeffler, Chief Creative Officer at Havas Germany & Executive Creative Director at Havas Europe, fills us in the balancing act of authentically portraying modern families and parenthood in advertising. ler mais

Recently appointed CEO, Peter Mergemeier, walks us through their new approach and what this means for today's client needs. ler mais