Contact Information

13031 West Jefferson Boulevard, Space 800
Los Angeles California 90094
Estados Unidos
Telefone: (+1) 310 437-2500

Basic Info

Competências Essenciais: Digital, Social Media Marketing, Optimização de motores de busca, Serviços de marketing, Experiential, Investigação de mercado / assessoria, Relações públicas, Compra e planeamento de media, Eventos/patrocínio, Planeamento estratégico, Beleza, moda, artigos de luxo

Fundada em: 1987

Empregados: 458

Prêmios: 134

Trabalho Criativo: 69

Clientes: 10

Competências Essenciais: Digital, Social Media Marketing, Optimização de motores de busca, Serviços de marketing, Experiential, Investigação de mercado / assessoria, Relações públicas, Compra e planeamento de media, Eventos/patrocínio, Planeamento estratégico, Beleza, moda, artigos de luxo

Fundada em: 1987

Empregados: 458

Prêmios: 134

Trabalho Criativo: 69

Clientes: 10

Team One

13031 West Jefferson Boulevard, Space 800
Los Angeles California 90094
Estados Unidos
Telefone: (+1) 310 437-2500

TEAM ONE AND LEXUS LAUNCH ANNUAL “DECEMBER TO REMEMBER” SALES EVENT

The big red bow and holiday jingle are back as Lexus and Team One launch a new integrated marketing campaign for the annual “December to Remember” sales event.

Anchored by five general market commercials, the ads aim to rekindle adults’ love for the holidays and encourages customers to embrace the childlike sense of wonder that accompanies the season. The spots – with a voiceover that states, “If you’re going to wish, wish big” –position Lexus vehicles as the ultimate object of desire and feature families working together to put in their request to Santa Claus.

The print campaign adopts a similarly playful tone with exclusive illustrations from American artist Andrew Bannecker. The ads show various Lexus vehicles topped with red bows alongside the headline, “Wish, Granted,” and offer a modern interpretation of a classic winter wonderland.

The broadcast spots begin airing Nov. 16 on network and cable television, sports channels and more. You can view the full press release, campaign assets and TV spots here: http://www.multivu.com/players/English/7963851-lexus-holiday-december-to-remember-campaign/ 

Team One, a luxury and premium agency within Saatchi & Saatchi, is behind the general market campaign.