Serviceplan Group Insights

If you had to describe SXSW 2024 and the feeling we're leaving Austin with this year in a few words – you'd probably come up with an analogy that corresponds to the eve of a really big event or a drastic new phase of life. ler mais

We had the opportunity to chat with Franziska Gregor, Managing Director at Serviceplan Culture, on making the industry more equal for all. ler mais

Chatting with Tamara Alesi, CEO of Mediaplus North America - a Serviceplan subsidiary - , we learn more about integrating online and offline experiences for a seamless customer shopping journey. ler mais

  A coalition of NGOs, healthcare professionals, activists, media partners, and professional photographers launches an innovative approach to tackle the opioid epidemic: A toll-free helpline that uses the imprint codes on popular opioid pills as phone extensions, where people who struggle wi… ler mais

  To amplify its existing AI expertise and stimulate the development of technological solutions, the Serviceplan Group announces the launch of two cutting-edge Labs. ler mais

Pereira O'Dell launches Silver Side AI born out of Pereira O'Dell's original AI Lab and part of Serviceplan Group’s global AI ecosystem ler mais

  Zentralrat der Juden, Central Council of Jews in Germany, is drawing attention to the rapid increase of antisemitic incidents in Germany. ler mais

               Face aux crises humanitaires et événements dévastateurs qui ont marqué l’année 20, il peut sembler diffi... ler mais

Despite the worldwide geo-political instabilities and unstable economic outlook for 2024, we are seeing new paradigms emerging in advertising that mean creatively the business continues to expand and grow. ler mais

  Serviceplan Germany has been named Eurobest Independent Agency of the Year 2023, with AIZOME ULTRA™ winning a coveted Grand Prix and Serviceplan collecting a total of 2 Gold and 3 Bronze awards. ler mais