Contact Information

C-Space 37-45 City Road
London EC1Y 1AT
Reino Unido
Telefone: +44 20 7584 5033

David Swaebe

David Swaebe

Global Chief Growth Officer, MullenLowe Global

Basic Info

Competências Essenciais: Publicidade/serviço completo/integração, Digital, Mobile Marketing, Social Media Marketing, E-Commerce, Optimização de motores de busca, Web Design, Serviços de marketing, Promoção de vendas/ponto de venda, Marketing direto/Telemarketing/ Database marketing/CRM, Experiential, Branded Content/Entertainment, Investigação de mercado / assessoria, Marketing Technologies/Analytics, Relações públicas, Comunicação institucional, Recrutamento, motivação, Crisis Communication, Public Affairs, Eventos/patrocínio, Design, Branding/Celebrity endorsement, Planeamento estratégico, Saúde, Finanças, Indústria, Tecnologia, Serviços on line, B to B, Serviço de utilidade pública, Corporate Social Responsibility (CSR), Retalho, Entretenimento, Beleza, moda, artigos de luxo, Viagens e turismo, Consumidor

Fundada em: 1981

Empregados: 4500

Prêmios: 1072

Trabalho Criativo: 354

Competências Essenciais: Publicidade/serviço completo/integração, Digital, Mobile Marketing, Social Media Marketing, E-Commerce, Optimização de motores de busca, Web Design, Serviços de marketing, Promoção de vendas/ponto de venda, Marketing direto/Telemarketing/ Database marketing/CRM, Experiential, Branded Content/Entertainment, Investigação de mercado / assessoria, Marketing Technologies/Analytics, Relações públicas, Comunicação institucional, Recrutamento, motivação, Crisis Communication, Public Affairs, Eventos/patrocínio, Design, Branding/Celebrity endorsement, Planeamento estratégico, Saúde, Finanças, Indústria, Tecnologia, Serviços on line, B to B, Serviço de utilidade pública, Corporate Social Responsibility (CSR), Retalho, Entretenimento, Beleza, moda, artigos de luxo, Viagens e turismo, Consumidor

Fundada em: 1981

Empregados: 4500

Prêmios: 1072

Trabalho Criativo: 354

MullenLowe Global

C-Space 37-45 City Road
London EC1Y 1AT
Reino Unido
Telefone: +44 20 7584 5033
David Swaebe

David Swaebe

Global Chief Growth Officer, MullenLowe Global

A Little Bit Fancy

Choco Leibniz takes the pinkies-out approach with a posh new campaign by MullenLowe Group UK.

The brand is making light of its perceived “poshness”. Set in a school, the spot shows teachers nibbling away at chocolate biscuits. Suddenly, their pinky fingers begin to grow, stretching out further until they vaguely resemble the sci-fi digits of Steven Speilberg’s ET.

The work was created by Sean Bone, Nico Gomez Cal, Loren Cook and Bronwyn Sweeney, and directed by Declan Lowney through Another Film Company.

Credits:
Client: Bahlsen
UK Head of Marketing: Claire Sutton
Senior Brand Manager: Camilla Hopwood
Brand Manager: Lucy Richardson

Agency: MullenLowe Group UK
Executive Creative Director: Mark Elwood
Creatives: Sean Bone, Nico Gomez Cal, Loren Cook, Bronwyn Sweeney
Business Director: Phil Rumbol
Account Director: Lisa St Allen Hill
Strategist: Luke Stockil
Producer: Alex Pemberton
Head of Design: Dave Allen

Production Company: Another Film Company
Director: Declan Lowney
Director of Photography: Simon Richards
Executive Producer: Simon Monhemius
Producers: Sam Linzell and Harriet Staples

Editing House: Work Editorial
Editor: Charlie Moreton

Post Production Company: The Mill
Producer: Kirsty Ratcliffe
Shoot supervisor: Barnes
2D Lead Artist: Dan Adams
Colourist: Luddy
Audio: Factory
Sound Engineer: Dan Beckwith

This article was originally published on Campaign Live

The post A Little Bit Fancy appeared first on MullenLowe Group.