MullenLowe Global Insights

Knowing your audience is a significant portion of the job, but truly disruptive insights carry the ability to empower. ler mais

As a planner you need to think about what is going to be the creative output and then how you put together a team to deliver that. ler mais

Stay curious, think critically, and put your ego aside. ler mais

In a nutshell: A good strategist is able to reduce complexity with precision while being inspirational and opening new worlds at the same time. ler mais

Diverse slate of seasoned and emerging talent brings fresh perspective to LA office ler mais

I’m curious how the pandemic brought out the creativity in advertising the past year, I’m expecting to be blown away. ler mais

I do like to describe it as my most successful relationship - something my fiancé hates. ler mais

The hardest part of creative process is explaining what’s in your head and making sure it appears the same way in someone else’s. ler mais

We’ve spent more time working together on Teams than we ever spent working together in the office. ler mais

Maybe, not so much the other way around. You probably won’t get as many bona fide ‘artists’ admitting to being influenced by advertising. ler mais